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How to Launch and Grow Your Digital Marketing Program

6/24/2020

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​So you’re ready to launch a digital marketing program. You’ve got a website with a CMS that is owned by marketing. You’ve got a hands-on digital marketing strategist on board, a design resource, and a data analyst to set up your basic measurement infrastructure, as we advised in part one of this series. You’ve checked … Continue reading
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    Mark harnett​

    Experienced online marketer with an analytical approach to driving profitable customer acquisition through rigorous testing, landing page and registration testing and improvements as well as customer value and retention analysis ​


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